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ERP–CRM integration with continuity of data

Conceptual example

An example of synchronization, error recovery and duplicate control across systems.

Conceptual illustration of the work described.
Conceptual illustration of the work described.

Conceptual integration example using fictional data. This scenario describes how we design ERP–CRM synchronization, including recovery from failures.

The flow

  • A new ERP record propagates to the CRM carrying its source identifier.
  • The second call returns a 500 from the provider.
  • The flow retries with backoff and, once attempts are exhausted, parks the record in a review queue instead of losing it.
  • When the service recovers, the record is reprocessed without duplicating.

Why duplicate control is the hard part

Retrying is easy; retrying without duplicating requires an idempotency key that is stable across both systems. Without one, every retry creates a new record and the problem surfaces weeks later, at month-end close.

What the demo leaves out

There is no real volume, no production latency and none of the quirks of a specific ERP. A real integration starts by reviewing exactly those three things.

Related service

Are your systems talking properly?

Tell us which systems need connecting and in which direction. We review authentication, errors, retries and duplicates before proposing anything.

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